{"id":36900,"date":"2019-07-05T04:03:33","date_gmt":"2019-07-05T02:03:33","guid":{"rendered":"https:\/\/www.exoplatform.com\/blog\/?p=20201"},"modified":"2023-05-09T23:01:40","modified_gmt":"2023-05-09T21:01:40","slug":"cartoon-de-la-semaine-tim-cook-apres-le-depart-de-jony-ive","status":"publish","type":"post","link":"https:\/\/www.exoplatform.com\/blog\/fr\/cartoon-de-la-semaine-tim-cook-apres-le-depart-de-jony-ive\/","title":{"rendered":"Cartoon de la semaine: Tim Cook apr\u00e8s le d\u00e9part de Jony Ive"},"content":{"rendered":"<p>A peine parti d\u2019<strong>Apple<\/strong>, les rumeurs se propagent \u00e0 toute vitesse pointant du doigt <strong>Tim Cook<\/strong> comme responsable du mal-\u00eatre du designer mythique d\u2019<strong>Apple<\/strong> <strong>Jony Ive<\/strong>.<\/p>\n<h2>Pourquoi Jony Ive a quitt\u00e9 Apple?<\/h2>\n<p>Selon le Wall Street Journal, l\u2019homme \u00e0 l\u2019origine du <strong>design de l\u2019iPhone<\/strong> s\u2019est senti d\u00e9motiv\u00e9 suite au d\u00e9sint\u00e9r\u00eat croissant pour le design de produit de <strong>Tim Cook<\/strong>.<\/p>\n<p>En effet, le rapport pr\u00e9cise que Ive \u00e9tait devenu \u201cfrustr\u00e9 au sein d&#8217;une soci\u00e9t\u00e9 davantage ax\u00e9e sur les op\u00e9rations dirig\u00e9e par le chef de la direction, <strong>Tim Cook<\/strong>\u00bb<\/p>\n<p>L\u2019origine du d\u00e9saccord remonte \u00e0 l\u2019ann\u00e9e 2015 lors du lancement de la montre d\u2019<a href=\"https:\/\/www.exoplatform.com\/blog\/fr\/2018\/02\/09\/cartoon-de-la-semaine-cisco-apple-aon-et-allianz-collaborent-pour-une-meilleure-gestion-du-cyberrisque\/\">Apple<\/a> \u201c<strong>Apple Watch<\/strong>\u201d. Le designer souhaitait positionner le produit dans l\u2019industrie de luxe comme accessoire de mode prestigieux. De l\u2019autre c\u00f4t\u00e9, <strong>Tim Cook<\/strong> plaidait en faveur d\u2019une extension de l\u2019<strong>iPhone<\/strong>. Le r\u00e9sultat laisse \u00e0 d\u00e9sirer avec des centaines d\u2019invendus de la version Watch Edition en or, \u00e0 18 000 euros.<\/p>\n<p>D\u2019apr\u00e8s Bloomberg, Ive aurait \u00e9t\u00e9 progressivement \u00e9cart\u00e9 des r\u00e9unions strat\u00e9giques de la marque et qu\u2019il aurait d\u2019ailleurs eu plusieurs jours d\u2019absence depuis 2017. Ces absences ont provoqu\u00e9 de nombreux d\u00e9parts du service de conception d\u2019Apple notamment 6 sp\u00e9cialistes, soit environ 25% de l\u2019ensemble du personnel de ce service.<\/p>\n<h2>Tim Cook n\u2019a rien contre le design<\/h2>\n<p>C\u2019est \u00e0 Dylan Beyers, journaliste \u00e0 NBC que <strong>Tim Cook<\/strong> a d\u00e9cid\u00e9 de r\u00e9agir. Le PDG d\u00e9clare, dans un e-mail envoy\u00e9 depuis iPhone, que l\u2019histoire racont\u00e9 dans le reportage du Wall Street Journal est \u201cabsurde\u201d et que les informations divulgu\u00e9es \u201cne correspondent pas \u00e0 la r\u00e9alit\u00e9\u201d. Il ajoute que l\u2019\u00e9quipe du design est \u201cincroyablement talentueuse\u201d et qu\u2019elle est\u201cplus forte que jamais\u201d.<\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"size-full wp-image-20209 aligncenter\" src=\"https:\/\/www.exoplatform.com\/blog\/\/wp-content\/uploads\/2019\/07\/Tim-Cook-Jony-Ive-departure-twitter.png.png\" alt=\"Why did Jony Ive leaving Apple?\" width=\"488\" height=\"680\" \/>A noter qu\u2019il est rare que Tim Cook r\u00e9agisse personnellement aupr\u00e8s des m\u00e9dias car en temps normal, ce sont les relations publiques qui se chargent d\u2019y r\u00e9pondre.<\/p>\n<p>Au vu de ces accusations et toute cette pol\u00e9mique, Tim Cook aura besoin de faire beaucoup de pri\u00e8res car l\u2019affaire est loin d&#8217;\u00eatre termin\u00e9.<\/p>\n<p>&nbsp;<\/p>\n<p><em><strong>Suivez nous pour plus de Cartoons!<\/strong><\/em><\/p>\n<p><a href=\"http:\/\/www.pinterest.com\/exoplatform\/cartoon-of-the-week\/\" data-pin-board-width=\"400\" data-pin-scale-height=\"200\" data-pin-scale-width=\"80\" data-pin-do=\"embedBoard\" target=\"_blank\" rel=\"noopener\">Follow eXo Platform&#8217;s board Cartoon of the Week on Pinterest.<\/a><!-- Please call pinit.js only once per page --><script src=\"\/\/assets.pinterest.com\/js\/pinit.js\" async=\"\" type=\"text\/javascript\"><\/script><\/p>\n","protected":false},"excerpt":{"rendered":"A peine parti d\u2019Apple, les rumeurs se propagent \u00e0 toute vitesse pointant du doigt Tim Cook comme responsable du mal-\u00eatre du designer mythique d\u2019Apple Jony Ive. Pourquoi Jony Ive a quitt\u00e9 Apple? Selon le Wall Street Journal, l\u2019homme \u00e0 l\u2019origine du design de l\u2019iPhone s\u2019est senti d\u00e9motiv\u00e9 suite au d\u00e9sint\u00e9r\u00eat croissant pour le design de [&hellip;]","protected":false},"author":4,"featured_media":20220,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"image","meta":[],"categories":[411],"tags":[608,1128],"lang":"fr","translations":{"fr":36900},"pll_sync_post":[],"_links":{"self":[{"href":"https:\/\/www.exoplatform.com\/blog\/wp-json\/wp\/v2\/posts\/36900"}],"collection":[{"href":"https:\/\/www.exoplatform.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.exoplatform.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.exoplatform.com\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.exoplatform.com\/blog\/wp-json\/wp\/v2\/comments?post=36900"}],"version-history":[{"count":0,"href":"https:\/\/www.exoplatform.com\/blog\/wp-json\/wp\/v2\/posts\/36900\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.exoplatform.com\/blog\/wp-json\/"}],"wp:attachment":[{"href":"https:\/\/www.exoplatform.com\/blog\/wp-json\/wp\/v2\/media?parent=36900"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.exoplatform.com\/blog\/wp-json\/wp\/v2\/categories?post=36900"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.exoplatform.com\/blog\/wp-json\/wp\/v2\/tags?post=36900"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}