{"id":8308,"date":"2015-01-29T05:55:37","date_gmt":"2015-01-29T13:55:37","guid":{"rendered":"http:\/\/localhost\/exoblog\/?p=8308"},"modified":"2023-09-14T01:18:52","modified_gmt":"2023-09-13T23:18:52","slug":"reward-your-community-and-boost-engagement-with-the-advocacy-add-on","status":"publish","type":"post","link":"https:\/\/www.exoplatform.com\/blog\/reward-your-community-and-boost-engagement-with-the-advocacy-add-on\/","title":{"rendered":"Reward your community and boost engagement with the Advocacy add-on"},"content":{"rendered":"

\"Engage-Reward-Community-Advocacy-Add-on\"<\/a><\/p>\n

The end of the year is often accompanied by thanks and gifts. When saying goodbye to 2014, we decided to launch a cool reward program<\/a> to thank our beloved community for spreading the word about their experiences with eXo Platform.<\/p>\n

The concept of this program is simple: Pick a mission, get it done and receive a gift.<\/p>\n

We hope that you are already wearing your new eXo T-Shirt. If not, rush over to the eXo Tribe<\/a> and get yours. Now is the right time to present to you what is under the hood of this new program.<\/p>\n

\"01-t-shirt\"<\/a>
\n
\nOnce again, we had a nice opportunity to turn our own business need into a valuable example of eXo Platform\u2019s extensibility. As you know, this reward program was launched on our eXo Tribe instance, powered by eXo Platform 4.1. It was developed in a generic way and packaged as an eXo add-on. By design, it is compatible with eXo Platform 4.1 and you can reuse it, configure it or even extend it to serve as your own referral or brand advocacy program.<\/p>\n

Where can I get it?<\/h2>\n

The first release of the Brand Advocacy add-on (1.0.0) is already available from the Add-on Center<\/a>.<\/a> You can also install it with our Add-on Manager<\/strong> tool using this command:<\/p>\n

.\/addon install exo-brand-advocacy<\/span><\/strong><\/p>\n

How does it work?<\/h2>\n

The Brand Advocacy add-on is split into two parts: an administration page and a front-end portlet.<\/p>\n

The administration page allows you to create and configure the program, identify the team who will interact in the process, and manage the missions and participants.<\/p>\n

\"02-admin-interface\"<\/a><\/p>\n

The front-end portlet is what the end user will see and use. It needs to be positioned in the portal and set as public. A simple call-to-action button with a custom title will be displayed. When clicked, it will inject the final user panel into the DOM.<\/p>\n

\"03-ad\"<\/a> \"04-advocacy-panel\"<\/a><\/div>\n

We designed it by following a simple gamification pattern. Users have to complete two steps to get their gift. The first screen will make a draw and propose a mission to the user following a random-weighted selection. When it has been completed, the mission and shipping information are captured and stored. The program team validates the mission, updates the participant\u2019s status and sends them the promised gift.<\/p>\n

To optimize the workflow better, we integrated three different roles into the managing team. On the administration page, you can give these roles to your team members:<\/p>\n