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- Brahim Jaouane
- February 15, 2018
5 Internal communication ideas to re-energize employees
Internal communication is changing tremendously, with millennials moving into management positions and the entry of Generation Z into the sphere of work.
Live Person has recently reported that 65% of millennials and Generation Z communicate more through their phones and apps than they do in real life.
Having employees with such generational traits in the workplace makes internal communication a field that needs continuous rethinking, with fresh ideas to make employees feel more empowered.
Content
Employees are always looking for ways to fit their work within their main mission and to the company goals. Their contribution becomes more valuable and creates in them the feeling of being appreciated since they are major enablers in the success of the company.
The University of Warwick’s Happiness and Productivity experiment shows that happiness is what makes employees more productive and thus more engaged.
So if you are that person, the one who is responsible for the happiness of employees in order to boost their engagement, below you will find 5 internal communication ideas to re-energize them.
1. Make employees content contributors
Employees are important ambassadors of the company culture and this is what makes them a very valuable asset for every organisation. Their voice is considered the most significant.
When employees share content from their own social media accounts, they have 8 times more engagement than the engagement coming from brand accounts.
The brand messages shared from their accounts are a proof of their sense of belonging to their company and the adoption of its culture.
But how to make them interested with your content, how to make them read what you publish and, more importantly, how to make them contribute to your editorial line?
The answer is simple. You should first encourage them to speak out loud, to express their opinions and to share their ideas via your internal communication tools. This would give you ideas of what interests them and that could make an interesting content to create.
You can also enable some interaction features into your communication channels such as liking, commenting activities and creating polls. Their contributions will be much easier and natural.
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2. Invest in videos / Include videos to your IC strategy
Videos are definitely worth using to rock your employees. They are the first choice of the internal communication professionals since their staff like videos.
Video has an effective impact on your internal communication since:
- it keeps everyone informed about the major (and minor) company changes and events.
- It can improve online training sessions through animated tutorial videos.
- It can increase employee engagement, especially when they figure in videos, when celebrating company events and successes or shooting in a team building.
- It can work for both employee and customer engagement, through viral video trends that create a social buzz and with the popularity of for instance flash mob and mannequin challenge videos.
When we talk about videos, ideas never stop coming. You just need to be creative and to think about what could engage your employees.
3. Make announcements to celebrate data
Working in an internationally renowned company has a lot of advantages and creates opportunities to seize. On the other hand, it creates some difficulties and challenges, especially when trying to share data internally to a large geographically spread or travelling workforce. The internal communication department might face some difficulties to distribute large amounts of information to different locations.
In eXo Platform, we found an effective way to centralize our information and éannouncements. We usually celebrate a data, a business success or an achievement through our social intranet: we created a space that gathers all the employees from different locations, where we announce every success, data or even to welcome a new employee joining our company.
I can’t tell you the number of reactions and engagements we have in such activities and announcements. Our staff never hesitate to like the activity, to comment on it, to congratulate new staff for being part of the company or to share in a business success announcement.
4. Encourage flexibility and remote workers
A Gallup study released in August 2015 revealed that 37% of employees have telecommuted at one point in their work life, and that they are just as productive as other employees, while 46% of telecommuters do so during the workday.
So if remote work is not yet included in your company culture, then flexibility in the job should be a main part of it and should also be encouraged and valued by your internal communicators. Changing the work environment is a major change in the way you motivate your employees, to make them go through new experiences full of challenges and getting out from the routine work environment. Flexibility is valued by workforces from all generations.
So companies need to embrace these changes by enabling remote employees to reach information but also express their needs through the company’s internal communication channels, such as collaboration tools and apps.
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5. Add emoticons to your internal communication platform
Extensively included and adopted in the social network channels, emoticons replace texts to express people’s feelings.
Employees are also ordinary people who use emoticons while chatting, commenting or publishing something. At least half of them are familiar with these smileys to express what they feel through their social accounts.
So why don’t we add this to our internal communication tool. In that way, instead of saying “I am happy to announce that …”, you can just say “I am 🙂 to announce that …” I can assure you that it has better engagement – since adding a little touch of fun to a hard day of work resonates better and engages more your employees.
Bring better word formulas to life with emoticons and you will see how powerful it is 😛
Conclusion
Already part of your company, there’s no doubt that your employees have the right skills to be efficient enough. However they might be missing that vital boost that brings out the best in them.
The tips to re-energize employees mentioned above will help you make happier employees. So engaging them will no longer be a hard-to-get challenge. An empowerful workforce will naturally be as productive as expected.
If you have great ideas that we might have missed in this post, please don’t hesitate to share them with us below in comments.
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FAQs
You will find here Frequently Asked Questions about internal communication with all the answers in one place.
❓What is Internal Communication?
Internal communication (IC) is the process, strategy, and set of tools that organizations use to share information, align employees with business goals, and foster engagement and collaboration. It is much more than simply sending out company announcements or newsletters—it is a deliberate, strategic function that shapes how employees experience the organization every day.
Effective internal communication creates meaningful linkages: between leadership and teams, across departments, and between on-site and remote employees. It ensures that information doesn’t just travel—it lands, resonates, and prompts action.
In practice, internal communication involves:
- Channels: Email, intranet, chat platforms, mobile apps.
- Content: Strategic updates, culture stories, knowledge sharing, role-specific information.
- Rituals: All-hands meetings, team check-ins, feedback loops.
- Measurement: Engagement, clarity, alignment, and effectiveness of communication.
🤏In short, internal communication transforms information into understanding, alignment, engagement, and action.
🧐Why Improving Internal Communication Matters?
Effective internal communication is no longer optional—it is essential for organizational success. Studies consistently show that improving communication drives engagement, productivity, and business outcomes.
🕵Quick evidence
🕺The Modern Challenge
🫠How to Improve Internal Communication?
The way we communicate at work has evolved dramatically. In 2025, improving internal communication means combining strategic leadership, modern technology, and a human-centered culture. Below are 22 actionable and up-to-date strategies designed to help organizations strengthen engagement, boost productivity, and build trust across distributed teams.
- Build a Single Source of Truth (Central Intranet)
- Create a Digital-First, Human-Centric Communication Strategy
- Lead with Transparency and Authenticity
- Define and Share a Clear Purpose
- Establish Clear Communication Guidelines
- Foster Two-Way Dialogue
- Use Role- and Location-Based Targeting
- Keep Channels Organized and Purposeful
- Combine Real-Time Chat with Long-Term Knowledge Sharing
- Build Digital Communities and Recognition Spaces
- Measure Engagement with Meaningful Metrics
- Empower Managers as Communication Champions
- Optimize for Mobile and Frontline Workers
- Automate Routine Communications
- Enable Continuous Feedback Loops
- Localize and Personalize Messages
- Integrate Communication with Business Tools
- Leverage AI for Smarter Communication
- Use Storytelling and Multimedia to Engage
- Adopt a Clear Governance Model
- Balance Top-Down and Bottom-Up Communication
- Continuously Audit and Improve Communication Channels
🤔Why Internal Communication Matters?
In the modern workplace, Internal Communication (IC) goes far beyond simply sharing updates—it is the lifeline that connects employees, aligns teams, and drives organizational success.
Effective Internal Communication ensures that everyone understands the company’s goals, feels included in decision-making, and has the information they need to perform their roles confidently. Research consistently shows that organizations with strong internal communication enjoy higher employee satisfaction, better retention, and improved overall performance.
- Aligning Employees with Strategy
- Engaging a Diverse Workforce
- Saving Time and Reducing Confusion
- Supporting Culture and Values
- Breaking Down Silos and Encouraging Knowledge Sharing
💥Why Internal Communications is important?
As workplaces continue to evolve at a rapid pace, internal communication (IC) has moved beyond simply sending messages—it has become a strategic pillar of organizational success. Building a strong Internal Communication strategy and using the right platform is no longer optional; it’s essential. Here’s why:
👨💻The Hybrid Work Imperative
🧲Employee Engagement and Retention
🔬Accelerating Innovation
🧠Knowledge Management and Operational Efficiency
👨👩👧👦Crisis and Change Management
🆚What is the difference between internal and external communication?
Here are some Key differences between internal and external communications:
- The audience
- The goal
- The frequency
- The flow
- The means
➝ Find out the Key differences between internal and external communications
🧭 How to Choose the Right Internal Communications Platform?
Selecting the right internal communications (IC) platform is a strategic decision. It’s about more than just picking a tool—it’s about enabling effective communication, engagement, and alignment across your organization.
Here’s a structured, step-by-step approach to guide your decision:
- Assess Your Current State
- Define Clear Goals
- Map Your Users
- Identify Must-Have Features
- Establish Budget and Total Cost of Ownership
- Create a Vendor Shortlist
- Test with a Proof of Concept (PoC)
- Plan for Adoption
- Define Governance and Metrics
- Go Live and Continuously Improve
➝ Discover How to Choose the Right Internal Communications Platform
Julian dubois
Je suis expert solution chez eXo Platform.
Mon rôle est d’accompagner les clients dans le déploiement de leur projet de plateforme et l’accompagnement au changement lié à ce projet. J’ai piloté et administré une Digital Workplace pendant 3 ans avant de rejoindre eXo Platform.
Améliorer l’environnement et les conditions de travail m’a toujours passioné, je peux maintenant accompagner nos clients dans cette démarche.
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